House Hunters, a prominent UAE real estate agency, engaged VOX Digital to revamp their online presence and generate quality property leads through digital channels.
Industry
Real Estate
Services
Web Dev, Google Ads, Social
Timeline
8 Weeks
The Challenge
House Hunters was spending heavily on portals like Bayut and Property Finder but had no owned digital channel converting at a comparable rate. Their website was slow, poorly designed, and had no search functionality — making it impossible to generate direct leads and reducing their negotiating power with portals.
Our Solution
- Custom property listing platform with advanced search, map integration, and mortgage calculator
- CRM integration (Salesforce) for automatic lead routing to agents
- Google Ads campaigns targeting high-intent property searches in Dubai
- Targeted Facebook & Instagram campaigns with dynamic property ads
- WhatsApp API integration for instant lead follow-up
Results
60%
Reduction in cost per qualified lead
180%
Increase in qualified property inquiries
2.1x
Improvement in viewing-to-deal conversion